Titled ‘Crafting the Collection’, this project takes an intimate look behind the scenes at Huntsman’s design and production process, offering rare insight into how tradition meets innovation in the world of modern tailoring. From the initial sketches and fabric selections to the final garments on the rack, we followed the collection’s journey at every stage.

At the heart of the collection is a custom linen cloth developed in collaboration with Maison Hallard, a French textile house renowned for its craftsmanship and rich materials. This exclusive fabric brought a unique texture and breathability to the collection, marrying Huntsman's refined aesthetic with summer-ready practicality.

Our approach combined storytelling, photography, and film to authentically reflect the artistry and precision that define the Huntsman name. Through this project, we aimed to convey not only the physical making of the garments, but also the creative dialogue, attention to detail, and deep respect for tailoring that underpin every piece.